TiAuto a leading player in the automotive retail and wholesale industry today announced the launch of TYRES & MORE®, this new chain of, franchised and company owned automotive fitment centres will be developed nationally in conjunction with the groups growth strategy. This news comes as the Group opens the doors to its first store today in Woodmead at 14a Waterfall Crescent opposite Woodmead Value Mart.
Chief Operating Officer of TiAuto, Alex Taplin explains, “TYRES & MORE® is a fresh, fun brand whose core business is focussed on among other offerings, the sale and fitment of top quality tyres, shocks, brakes and batteries as well as wheel balancing and alignment, all at appealing prices.â€
“Our business philosophy is first and foremost to offer our customers choice of best loved brands at affordable prices with a keen focus on great service and on ensuring our customers` continued safety on the road. We achieve our goal of giving value – conscious customers access to brands and quality service through the smart use of technology, efficient training and by cutting any excess out of the value chain.â€
South African motorists should have no trouble at all getting behind a fitment centre that promises a no-nonsense, price-is-right, service is key approach, with highly trained and skilled staff working flat out to get it right the first time.
Given parent company TiAuto`s 40-plus years experience in the automotive and retail industries, you can bank on it that by the time TYRES & MORE® staff are trained asking “how can I help youâ€, that they are ready and able to act upon your every need.
Adds Taplin, “The recession is unlikely to be over any time soon, and the economy has been slow to recover and people are now more value-conscious than ever. While we all need to save money, you should not have to compromise on quality or on safety. At TYRES & MORE® they`ll get ‘more for less` – more big-brand products, more value, more service for less cost, less hassle and less stress.â€
TYRES & MORE® centres will stock a wide range of tyres, including top brands like Michelin; Pirelli; BFGoodrich; Continental; Yokohama; Hankook, Dunlop as well as the affordable tyre ranges of Unigrip; Gripmax; Achilles and more. Among the shock absorber brands in stock will be Gabriel, Femo and more, while brake brands will include Safeline, Ferodo and more.
Customers will no doubt also benefit from TiAuto`s requirement that all TYRES & MORE® franchised stores be owner-operated and managed. With the owner on site, engaging with customers and staff, and running the day-to-day business operations, standards will remain constant and staff perpetually motivated to deliver.
